About us

Who are we?

2nd Road is a training and consulting firm specialising in shaping large scale change.

Our methods and business philosophy have been developed over the past 20 years through our considerable consulting and training experience.

We believe that the key to shaping our futures lies in the arts of Conversation and Design:

• Conversation is talking through problems in an open, free flowing dialogue
• Design is the art of inventing new things (not organising them), of turning thinking into action

We empower people to think and act together more effectively, placing them on the front foot and enabling them to design better futures for themselves, their organisations and their communities.

We liberate and focus the natural intelligence that lies hidden in organisations and communities.

What makes us different

We’ve developed a powerful approach to thinking that gives groups an alternative to analysis and logic.

Methods of analysis are great for downstream problem solving, but they don’t work for creative thinking and they don’t inspire people.

We use a fresh approach to thinking, hence "2nd Road". This approach is based on Aristotle's great tools of 'rhetoric' — conversation, invention and intent.

Innovative and progressive organisations know that their most valuable asset is the intelligence of their people. We run programs that ignite this natural intelligence.

Our involvement with our clients includes consulting and facilitation, but our focus is on equipping and training people within organisations.